r/content_marketing • • 6h ago

Question AI video tools helping freelancers create content for clients efficiently nowadays or does it scream lazy?

5 Upvotes

as a social media manager im still a believer of making sure my contents are made by me but now that i handle a lot of clients.. I'm trying to speed up my content creation pipeline. I saw dreamina's 7-day promo where their basic monthly tier is at $0.29 which seems like a great chance to experiement but im still hesitant obvs.

in this time and age do u create actual client-ready content efficiently thru these, or do you still spend hours fixing weird rendering glitches and artifacts in editing softwares so that it wouldnt look lazy?


r/content_marketing • • 18h ago

Question Are you guys using AI for analyzing content and identifying algo ?

3 Upvotes

If AI could analyze your videos, documents, and other content, identify patterns, uncover insights, compare competitors, and generate reports automatically, would you use it?

What tasks would you trust AI to handle, and what would you still prefer doing yourself?
Curious to hear your thoughts!

With AI growing so fast, how are content creators and strategists using it in their daily workflows?


r/content_marketing • • 22h ago

Question Is my job unreasonable or do I just suck?

7 Upvotes

Looking for an outsider perspective because I'm so burnt out and yet my boss seems to think these expectations are normal. Am I just bad at my job?

I'm technically trained as a graphic designer (15 years experience) but I pretty much do everything except for graphic design these days.

We started offering social media services to clients a few years back. Started with 1 (we took over the account from another agency that was doing a shoddy job) and slowly, its expanded to more clients.

Currently, I am running the social media for 4 clients in wildly different fields. When I say run, that means conceptualising posts, copywriting, shooting and editing video content, designing static/carousel posts, scheduling social media, community management, running ads and reporting. Two clients also require long-form content (blogs/LinkedIn articles) and 1 client has a quarterly newsletter that I set up. I am also required to do ad hoc design work when needed (print, digital, etc.).

I am part of group chats for each client so I can glean content from whatever they share and we also have 1-2 hour long meetings each month to discuss what's going on in the business so I can see if there's anything worth posting.

I already feel super burnt out and I'm supposed to be taking on another client from next month. The boss also asked what I thought about taking over another client's social media which would involve going through all their video content and editing new ones together.

The cognitive load of switching between clients, tasks (because copywriting is vastly different to video editing, IMO) and keeping track of what everyone is sharing is killing me. I also feel like I'm not doing any one thing particularly well because I don't have the capacity to really hone any of these skills.

Is this a normal workload? I know people who do all of the above for one client or do one part for multiple clients but are any of you doing this for multiple clients and am I being a little bitch?